Chief Growth Officer

Chief Growth Officer

Position Overview:

TZLA Club is seeking a foundational Chief Growth Officer (CGO) to architect and command our growth engine end to end. This is not a marketing role; it is a central command position responsible for systematically scaling our mission to redefine health.

Your mandate is to translate our pioneering vision into a disciplined, data-driven growth machine. You will own the strategy and execution for all donation-facing operations, from affiliate partnerships and joint ventures to funnel optimization and brand narrative.

This C-level role is for a builder who thrives on clear targets, fast feedback loops, and visible, tangible impact. You will not just lead growth; you will install the operating system for it.

📍 Remote (hybrid, some travel) | Full Time

Key Responsibilities

• Strategy & Architecture: Build and execute the integrated marketing plan. Design and relentlessly optimize the end-to-end member journey.
• Partnerships & Donations: Own and scale our presence in the "freedom" vertical. Source, negotiate, and launch high-impact joint venture and affiliate partnerships.
• Systems & Execution: Establish a weekly operating cadence with clear dashboards. Stand up repeatable systems for content, email, and events.
• Data & Accountability: Report on and own the core metrics: new member acquisition rate, member lifetime engagement, partnership effectiveness, lead velocity, and conversion rates.
• Leadership & Team Building: Build and mentor a lean, high-caliber team. Set the performance bar and define scorecards.

Required Skills

• 10+ years of senior leadership in growth, marketing, or business development
• Proven record of scaling early-stage, high-velocity organizations
• Mastery over affiliate and influencer marketing
• Deep expertise with CRM and automation platforms
• Fluency in analytics and data-driven decisions
• Excellent copy and editorial judgment

KPIs You Will Own

• Donation-Influenced Growth
• Email List Growth & Engagement
• ROI by JV/Affiliate Partner
• Lead-to-Admission Conversion Rate
• Qualified Leads & New Member Acquisition Rate